Why invest in a web site? You may ask yourself, "Why should I invest in a web site? My business is doing nicely.
Well this is the 21st century and in the 21st century a business without a website is like a store without a window.
There are many reasons to have a web presence;
1. Most of your competitors are probably already on the Web
getting the people who could be your customers! Even if you know that your products and services are superior to those of your competitors!
2. Your customers and potential customers are already searching the Web - for the very services you offer. Even as you read this there will be someone on the Web looking for a business like yours.
More and more people are using the Internet to purchase products and as a means of gathering initial information about products and services. The reason why is that the customer is in a relaxed mode, and he/she can read and research the information at their own pace and without any "hovering salesmen".
Most surfer will visit a number of sites before he/she decides on their final choice. You need to be certain that you are one of the sites that has been visited if you are to stand a chance of gaining that business. If you have no web site, you have no chance.
If you have been thinking about getting a web site, or you want a web site but don't know how to go about getting one please send an email to me
3. Your web site will promote your business 24 hours a day, 7 days a week. Even when you're sleeping your web site can be working for you.
Yea......but I use the yellow pages.
The yellow Pages is only available on a local basis and not to mention the fact that unless you can afford a very large advertisement (more then the annual cost of a web site)the information you can present is very limited.
Your web site can be viewed 24 hours a day, seven days a week, 52 weeks a year. If you are selling your products internationally then this is a major advantage as visitors from all over the world can see your products while you are asleep! An email inquiry will be waiting for you when you get up in the morning!
But even if your business is restricted to the U.S., you will be amazed at how many people research for products and services on the weekend and in the evening. They are busy business people and very often this is the best time for them to concentrate on researching for a new product or service.
Research shows that over 60% of people use the internet rather then the yellow pages to find a new business, or to research a business before making a purchase.
4. Your customers can buy your products and pay for them while sitting at their computers. It is estimated that it costs 8 times more to sell a product from a shop than from the Internet.
Selling online has to be one of the most cost efficient means of doing business. Night or day, you can do business with a customer in any part of the world, and that payment is made directly into your bank account -without you even knowing!
All you need to do is to print off and process the orders. Of course if you have a product that can be sent via the Internet (such as software, documents, written material) you don't even need to do this.
5. Your web site gives you more advertisement for less money.
You can have as many pages of information about your company and your products or services as you want. You can also put in a lot more detail than you'd ever be able to pay for with printed media.
You can put an enormous amount of information onto your web site for only a few hundred dollars. A superb value for the money.
6. You can change the information on your website whenever you want. If your webmaster is at his/her computer they could have the changes made in just a matter of minutes after receiving your email.
